We`re increasingly bombarded with choices - and it`s stressing us out
(PHYSorg.com Medicine & Health)

Log onto Netflix, and you`ll be presented with a menu of nearly 6,000 titles. Create an OkCupid account, and you`ll have the chance to connect with 5 million other active users. Search for a new toothbrush on Amazon, and you`ll be bombarded with over 20,000 options, ranging from manual to mechanical, from packs of three to packs of 12.