Griffith Institute for Tourism: Join the China Summer Tourism Summit at Yanji Autonomous Prefecture, Jilin Province, China on July 6-9, 2018
(WorldNews Environment)

QUEENSLAND, April 25, 2018 - In 2011, the China National Tourism Administration and China Meteorological Administration signed a strategic cooperation agreement. This was followed by a more specific agreement in 2012 to collaborate on summer tourism, a form of tourism that recognises the importance of climatic factors, including tourist comfort and the need for cool destinations in summer. This agreement recognises that climatic conditions are becoming increasingly central to visitor decision making and destination attractiveness. Given the lack of...