Capcom is trying something new on the business side for Street Fighter V: Arcade Edition. The publisher announced that the game is adding optional `sponsored content` on December 11, and it will come in the form of advertisements to tell you about the Capcom Pro Tour competitive gaming event, content bundles for the game, and extra costumes you can buy.The ads will show up in `several locations` throughout the game, including loading screens, tournament stages, and even on characters themselves. Specifically, characters will now have a new `Ad Style` option that will display sponsored content on clothing or the character model itself. The ads on stages, meanwhile, will display sponsored content in clear sight. And the loading screen ads are exactly what they sound like; Capcom clarified that the loading screen with ads enabled won`t be longer than when they`re disabled.An example of Capcom Pro Tour ads in Street Fighter VThe important thing here is that these ads are entirely optional. If you do decide to view the ads, you`ll be rewarded with extra Fight Money (the game`s currency) when you play Ranked and Casual matches. There is an upper limit on the Fight Money payouts, however, though Capcom did not say what it is.Capcom`s blog post suggests that the sponsored content functionality is switch on by default. It can be toggled off in the Battle Settings menu. You can choose to only see ads where you want them, too; so you could choose to only see the costume ads or the stage and loading screen ads. Go to Capcom`s blog post to learn more.As Gamasutra reminds us, advertisements in games is nothing new, but what`s notable here is that Street Fighter V is not a free-to-play game. Still, it is not unprecedented for full price games to feature ads. EA`s FIFA franchise displays well-known global brands on the sidelines. Additionally, back in 2008, Barack Obama`s campaign spent money to buy ads in 18 different video games, and he eventually went on to win the Presidenc ...
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