With Pride Month just getting underway, businesses and organizations across the country are showing their support for the LGBT community. Others have decided to avoid controversy and remain quietly neutral, while others still, like Chick Fil A, actively oppose LGBT rights. Showing support for, or demonstrating animosity toward, the LGBT community, businesses risk backlash, and calculate this prior to taking their stances. Today, on June 3, 2019, local CBS affiliate News Channel 5 miscalculated, first showing support for Pride by placing its logo against a backdrop of the rainbow, then...
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