Theater CEO wants Apple to remember when people lined up for iPhones
(iMore iPhone)

What you need to know Theater CEO Greg Marcus wants Apple TV+ and other streamers to put content on the big screen. Theaters have struggled for new movies after production shut down during the COVID-19 pandemic. Marcus believes Apple`s iPhone lines should be used as a model for streaming movies. Theater CEO wants Apple TV+ to give him content to put on the big screen. Greg Marcus, CEO of Marcus Theatres, wants Apple to remember the times when it `restricted the supply` of iPhones and `it worked so beautifully to their advantage.` If you`re wondering what iPhone lines and theaters have in common, you aren`t alone. According to Deadline, Marcus was speaking during an earnings call with Wall Street analysts when he got into a discussion about theaters and a growing slate of new releases following a turbulent two years for the industry. COVID-19 caused theaters to close and movie production to pause, but that`s all now starting to settle down and Marcus wants streamers like Apple T...