Moneybags TikTok Pulse will share ad revenue 50-50 with creators
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What you need to know TikTok has announced Pulse, a new ad program with revenue sharing. A 50-50 revenue split will allow creators to earn money, but only those with at least 100,000 followers. Only the top 4% of TikTok videos will be served ads. A 50-50 split is a good thing, but most won`t be able to take advantage of it. TikTok has announced a new ad program called Pulse that will allow brands to put ads alongside the most popular videos on the platform. That`s good news for creators, because it`ll mean that they earn a cool 50% of TikTok Pulse ad revenue. But there`s a catch — TikTok says that the new program will only be available to creators with at least 100,000 followers and even then ads will only be placed alongside `the top 4% of all videos on TikTok.` That bombshell came via a blog post, with the revenue split only being outed via a comment to The Verge. To help brands be on the pulse of entertainment and culture on TikTok, we`re excited to introduce TikTok Pu...