VR and AR headsets aren`t anything new, and Apple is far from the first company to pour vast resources into making them happen. But if Apple can`t make it work, can anybody?
It`s no secret that Apple tends to wait to wade into a product category, and when they do they produce something shockingly better than everything that preceded it. The iPod completely demolished the MP3 player market, the iPhone started a revolution in smartphones that destroyed BlackBerry, Nokia, and Palm, and the iPad discarded everything Microsoft had been trying to make happen for years with Tablet PCs in favor of a more phone-like approach. And now Apple is trying it again with the augmented reality headset market with their new Vision Pro headset.
But unlike those previous Apple-led rethinks of what the product category was supposed to be, Apple is in uncharted territory. The iPod was `1000 songs in your pocket`, the iPhone was `An iPod, a Phone, an Internet Communicator`, and Vision Pro is… `Welcome to ...
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