Amidst the chaos, Apple seems to have struck a fine balance in its response.
As the world responds to a global pandemic not seen in any of our lifetimes, the actions of those in the spotlight are often telling. The world over, politicians, scientists, and organizations have responded very differently to COVID-19, some labeled too cautious, others too brash. Some being overly-sensible, others flippant. Diversity in how society has responded to this plight has really divided humanity at a time when we really need more unity than ever. Yet where others have arguably faltered, Apple seems to have achieved a superb balance in the way it has handled the times in which we live. So what has Apple done in the face of a seemingly global catastrophe, and how can we learn from it?
Innovation
Apple`s most recent and direct response to the COVID-19 pandemic was its announcement of a new COVID-19 app and a website, based on CDC guidance. From the press release:
Apple today released a new scr...
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