PPHE Hotel Group Unveil New Park Plaza Brand Identity following significant portfolio investments
(WorldNews Netherlands)

Radisson Hotel Group and PPHE Hotel Group Unveil New Park Plaza Brand Identity following significant portfolio investments [17]April 2019: Radisson Hotel Group (`RHG) and PPHE Hotel Group (`PPHE`), which is RHG`s exclusive partner for its wholly owned Park Plaza brand in Europe, Middle East & Africa, today unveil the first phase of the rollout of a new Park Plaza brand identity. Following a significant investment programme that has seen the Park Plaza portfolio bolstered by four new openings since 2015[1], the extensive repositioning of two hotels in 2018[2] and several additional repositioning programmes at final stages[3], PPHE has truly elevated the Park Plaza portfolio to be a...