To celebrate the construction of a new $178 million distillery, Scottish whisky distillery Macallan has partnered with the international photo cooperative Magnum Photos and six of its photographers to create the Macallan Masters of Photography: Magnum Edition. The limited-edition box-set includes input and images from some of Magnum`s most well-known photographers, including Steve McCurry, Martin Parr, Paolo Pellegrin, Mark Power, Gueorgui Pinkhassov and Alec Soth.
Inside the vibrant portfolio-style packaging is bottle of highland single malt whisky, crafted by drawing from eight different casks, each of which was chosen `to reflect the photography style of each of the Magnum photographers and to represent Magnum itself.` The whisky`s color is a `deep amber with rose gold hues` and smells of `hints of peat layered into warm spiced ginger with mellow oak notes.`
Six 11x14-inch signed prints from each of the Magnum Photos photographers are included inside the box, which was designed to look like the `classic photographic portfolio boxes on display at the Magnum studio.`
As part of the collaboration, each of the six photographers went to Scotland to capture images of the new distillery in various stages of construction. Magnum Photos has shared a wonderful post highlighting the photographs each artists captured.
This isn`t the first time Macallen has partnered with photographers, either. The Macallan has released multiple limited-edition Masters of Photography Series, celebrating the achievements and work of photographers including Annie Leibovitz, Elliot Erwitt, Mario Testino, Steven Klein, Albert Watson and Rankin.
The Macallan Masters of Photography: Magnum Edition is limited to 2,000 units and is currently available around the world for $3,500.
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