Greatness in Store
(NBA.com Minnesota Timberwolves)

Every once in a while, our organization joins forces with others to make greatness happen. In 2017, the Minnesota Timberwolves, Lynx and Iowa Wolves announced a long-term partnership with Hy-Vee, which allowed the store to become the teams´ official grocery, pharmacy and floral partner. Although the partnership is still fairly new, the organizations have already created several brand activation initiatives.