Facebook today announced the launch of an upcoming platform called `Watch,` which is designed to Facebook-exclusive TV shows.
Watch is Facebook`s official platform for shows on Facebook, and it will be available on mobile, desktop, and in Facebook`s TV apps. According to Facebook, its shows are `made up of episodes -- live or recorded -- and follow a theme or storyline.`
Watch includes a Watchlist so Facebook users can keep up with their favorite shows, and it includes personalization to people find new shows to watch. Show discovery categories will include things like `Most Talked About,` `What`s Making People Laugh,` and `What Friends Are Watching.`
Along with serving as a platform for end users to watch shows, Watch is also a platform that`s meant to help creators and publishers find an audience for their content, build a community, and earn money. In today`s announcement, Facebook outlines what kinds of shows it thinks can be successful:- Shows that engage fans and community. Nas Daily publishes a daily show where he makes videos together with his fans from around the world. The Watchlist makes it easy for fans to catch every day`s new episode.
- Live shows that connect directly with fans. Gabby Bernstein, a New York Times bestselling author, motivational speaker, and life coach, uses a combination of recorded and live episodes to connect with her fans and answer questions in real time.
- Shows that follow a narrative arc or have a consistent theme. Tastemade`s Kitchen Little is a funny show about kids who watch a how-to video of a recipe, then instruct professional chefs on how to make it. Each episode features a new child, a new chef, and a new recipe. Unsurprisingly, the food doesn`t always turn out as expected.
- Live events that bring communities together. Major League Baseball is broadcasting a game a week on Facebook, enabling people to watch live baseball while connecting with friends and fellow fans on t ...
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