Publicis Groupe Agencies Digitaslbi and Sapientrazorfish Named Leaders in Gartner´s 2017 Magic Quadrant for Global Digital Marketing Agencies
(WorldNews France)

Publicis Groupe`s [Euronext Paris FR0000130577, CAC 40] agencies DigitasLBi and SapientRazorfish, both part of the Publicis.Sapient platform, have been named as Leaders in Gartner, Inc.`s newly published "Magic Quadrant for Global Digital Marketing Agencies" report. This is DigitasLBi`s second consecutive year in the "Leaders" quadrant, and the first year SapientRazorfish has been recognized as a combined entity, with it being the fifth consecutive time SapientNitro and Razorfish, respectively, have been positioned in the Leaders quadrant. The report evaluated 22 digital agencies based on 15 different criteria. DigitasLBi achieved the highest position for its ability to...