...EA `has been persistent in pursuing a sale` and has recently held talks with Disney, Apple, Amazon and Comcast-NBCUniversal.
What you need to know
A new report says that Electronic Arts is actively pursuing a sale or merger.
The California outfit is one of the world`s largest video game companies.
Apple, Disney, Amazon, and Comcast have already reportedly held talks with EA.
A new report says that Apple is one of several companies that have held talks with EA about a possible acquisition of the company behind Battlefield, EA Sports, Mass Effect, and more.
A paywalled Puck report via our friends at GamesRadar+ says that EA `has been persistent in pursuing a sale`. From GR:
According to a new report by Puck, Brian Roberts, CEO of NBC parent company Comcast, approached EA CEO Andrew Wilson with a proposal to make the media and gaming giants one behemoth of an entertainment company. The deal would`ve gave the Roberts family controlling interest of the company, with Wilson ...
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