Netflix wants to help kids discover content with a new Mystery Box feature
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What you need to know Netflix has launched a new Mystery Box feature for kids. Kids will see a new box appear in their profiles that, when opened, offers new content for viewing. Netflix is trying to make sure kids always have something new to watch. Netflix knows that kids watch what they like and they tend to watch it over and over again. That`s bad for the streaming company because it means kids don`t always find new content when they need it — but it hopes a new Mystery Box feature will fix that. Netflix says that its Mystery Box feature provides a `fun and safe space for kids to discover their next favorite series and films or reconnect with a familiar face.` In reality, it inserts a mystery block into their Home screen that, when selected, will display some new content that can be watched. Kids are drawn to what they love — their favorite toys, foods, songs — and it`s hard to get them to try something new. So today, we`re launching a new mystery box feature on T...