YouTube is piloting influencer shopping program links in videos
(Android Central)

Be prepared for Hayato`s microphone hot-takes. What you need to know Google appears to be testing adding integrated shopping links to its videos. The program is in a pilot stage now, with a limited number of creators participating. Viewers in the U.S. may come across these shopping links on Android, iOS, and the web. According to a report today from Engadget, YouTube appears to be testing a pilot program for inserting shopping links in the videos of some of its popular content creators. Participating channels will be able to put a shopping bag-shaped link on their videos, which will lead viewers to a list of featured items in the video that they can then purchase via embedded links. The links may also lead viewers to other videos on YouTube related to the products in question, resulting in even more engagement as they spiral down the rabbit hole of available content. The testing is currently being conducted in the U.S. only on the web and on Android and iOS devices, but presuma...