How Takeda Broke Down Silos and Built a Better Healthcare Experience
(WorldNews Environment)

The pharmaceutical industry is changing. Customers want easier access to pharmaceutical data, increased control over their own healthcare, and the knowledge that their sensitive medical information is protected by the strongest security possible. It`s a big ask, but thanks to a significant digital transformation with a keen focus on identity, Takeda is providing customers with everything they`ve been looking for. In 2019, the company started offering more personalized services to its customers. Takeda wanted to create data-driven digital services that could either stand alone or enrich and inform in-person healthcare and sales interactions. To pull this off, however, the company needed to...