Q&A: How Inside and Outside Sales Teams Adjusted to a New Reality
(WorldNews Environment)

There was no pandemic playbook for businesses before this year, and because of that, sales leaders were flying blind and sales reps were doing the best they could under challenging circumstances. Published this morning, the fourth edition of our State of Sales research report looks at how sales teams worldwide are adapting to this new normal, and data shows that pandemic changes have hit outside sales teams hardest. To better understand how these insights translate to real-life experiences, we got on a (virtual) call with two sales leaders from our very own sales teams. Jen Lee, regional vice president of enterprise sales, leads a sales team that is focused on the consumer goods industry,...