Sylvie Vermeend: `Customer first? Combineer lean en agile´
(WorldNews Netherlands)

Another big advantage: the team has saved two million euros through the new way of working. De Grood: `We can do a lot ourselves, because of our new way of working we are much less dependent on agencies and their tools for which we paid a lot. It is now much easier for us to measure the impact of our campaigns ourselves and adjust them accordingly. We are much more agile and have taken...