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RSS FeedsNetflix mulling $4 mobile-only subscription plan in India
(Android Central)

 
 

22 march 2019 09:39:31

 
Netflix mulling $4 mobile-only subscription plan in India
(Android Central)
 


The mobile-only plan will let customers view SD content on their phones. Netflix hasn`t had the easiest time in India. It`s currently the costliest streaming option in the country, and in a market where there`s no dearth of choice — thanks to Hotstar, Prime Video, SonyLIV, and Voot — it`s seeing minimal growth compared to the rest of the field. That could change in the coming months, however, as it looks like Netflix is testing a mobile-only subscription for customers in India. According to Economic Times, the mobile-only plan could cost as little as ₹250 ($4), half that of the current lowest option. Netflix alluded to testing new pricing options as far back as October: We are just getting started in India. We will experiment with other pricing models and see how that does in terms of being able to accelerate our growth and get more access. But even on the existing model, we feel like we have a long runway ahead of us in India. The mobile-only plan will let ...


 
10 viewsCategory: Technology > Mobile > Android
 
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