India`s mobile phone market proves a fierce battleground
(WorldNews Business)

Prashant Redekar, who owns a mobile phone store in Mumbai, says that his customers are spending more than ever on phones. But his biggest selling brand is not a global juggernaut like Apple or Samsung. Instead it is the Chinese manufacturer Vivo, which currently accounts for close to half of all the phones he sells. `When it comes to phones, Indians want the maximum functions for the best price,` he says. The price range of the Vivo phones he sells starts from about 8,000 (Dh420) rupees and goes up to 45,000 rupees. Meanwhile, China`s OnePlus in the second quarter of this year surpassed Samsung and Apple to become the biggest selling phone brand in the premium segment, grabbing a 40 per cent...