Audiobooks Get Stronger Physiological Response Than Movies Do: Study
(ArtsJournal)

`UCL, in collaboration with audiobook giant Audible, measured the physical reactions of 102 participants aged between 18 and 67 to audio and video depictions of scenes from [well-known] books ... According to the study, while the participants reported that the videos were `more engaging` than the audiobooks by about 15% on average, their physiological responses […]