Austrian Airlines Further Develops Its Branding
(World News Austria)

o Adaptations to the branding to fulfil demands of the digital world o Logo more easily and clearly recognizable on mobile devices and smart watches thanks to small adjustments o Adjustments in the digital domain will be gradually transferred to the entire brand environment, also on aircraft. o First visible sign: the new Boeing 777 OE-LPF at its first appearance in Vienna in May 2018 Austrian Airlines is making itself fit for the digital world and is further developing its branding. Small-scale adjustments are being carried out against the backdrop of the planned relaunch of the Website and the app...