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RSS FeedsHow Loot Boxes Led To Never-Ending Games (And Always-Paying Players)
(WorldNews Music)


14 november 2017 15:40:21

How Loot Boxes Led To Never-Ending Games (And Always-Paying Players)
(WorldNews Music)

Jesse Houston and his team at Bioware had honest intentions when they introduced loot boxes to Mass Effect 3 in 2012. Related Activision Researched Using Matchmaking Tricks to Sell In-Game Items In-game purchases are a multi-billion dollar business for Activision The team wanted to add multiplayer to the game, and focus testing showed that players were interested, but tacking on an entirely new mode was an expensive endeavor. To help justify the development costs, Bioware allowed players to purchase randomized packs of gear that would improve their multiplayer characters, similar to what players could earn for free by grinding through matches. "Multiplayer at the time was a very...
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