Serious Mixed Reality Game: choosing your...
(WorldNews Netherlands)

At the Beyond Banking Days last Friday, ABN AMRO and InSpark launched a Serious Mixed Reality Game to help customers find out just how well insured they are. Participants come to realise whether their existing insurances suit their personal situations. After this test drive, further experiments are in the pipeline to explore the possibilities Mixed Reality has to offer. The Proof of Concept was created for the...